How many leads did you get last month?
Where did they come from?
Why do they come from there?
How many made bookings?
Of the ones that didn’t book you, what went wrong?
Of the ones that did book you, what went right?
Why aren’t you doing more of what is right?
Do you know what right is?
Measure your results. Put your numbers down on a sheet. Keep track of your progress.
Always be testing and tweaking your lead and business methodology.
P.S make sure to join my facebook group where I share more tips and tricks that will help you run better Google ad campaigns, get more inquiries and clients.